summer sun shining obliquely into the cafe on the corner. The sycamore leaves outside the glass window were swaying gently in the wind. The girl sitting by the window tilted her head slightly, and her fluffy curls slipped off her shoulders, glowing with a soft luster.—— Pedestrians passing by couldn’t help but look back and take a second look. It was a kind of attraction without words, the confidence flowing through the hair, and the unique soul that the perm style gives to medium and long hair.—— At RM Ruimei, we believe that hairstyles are never just a modification of appearance. They are an extension of everyone’s personality and attitude, and a silent expression hidden in details.

& zwnj;Medium long hair perm: A scene about just the right art & zwnj;
Long hair is probably the most inclusive of all hairstyles. It doesn’t require strong aura support like short hair, nor does it require careful care like long hair reaching the waist, but it finds a subtle balance between the collarbone and the shoulder line. But it is precisely this that makes the perm styling more difficult than it is. The curl is too large to show maturity, and too small to be messy; the texture is too deliberate to appear stiff, but it is too casual and loses its exquisiteness.“”—— How to make medium and long hair retain its natural agility and convey a unique fashion attitude through perm? This is the topic that RM Ruimei has been working on for many years.

Walking into RM Ruimei’s salon, you will find that there are no stereotyped templates here.“”“” The designer will chat with you first: Do you like the laziness of French girls or the sweetness of Korean female owners? What convenience does daily commuting require? Even the color and makeup style of clothes you often wear will be taken into account. A senior designer once shared that a perm for medium and long hair is like a tailor-made suit. A difference of one centimeter in curl and multiple levels may break the overall atmosphere.&“ rdquo; This almost stubborn meticulous approach stems from RM Ruimei’s ultimate pursuit of personalization.“” The digital perm technology introduced from Japan can accurately control the temperature and curvature of each strand of hair; the exclusive research and development of botanical care solution simultaneously repairs hair scales during the perm process, making the hair more soft and bright after shaping. A customer once laughed and said: I feel that my hair is healthier when I perm here than when I entered the store.&“ rdquo;

From form to spirit: How does perm activate temperament?
Remember the bride-to-be who came to the store with wedding photos two years ago?‌ She pointed to the black long and straight hair in the photo and smiled bitterly: My boyfriend said I was gentle, but I always felt that I lacked my appearance.“‘’ rdquo; RM Ruimei’s designer micro-curled her shoulder-length mid-length hair, the ends of the hair turned outwards, and the bangs were gently thinned to create a flexible sense of air. On the wedding day, when she walked towards the groom with her skirt in hand, her best friends exclaimed: How did this change her hairstyle?“ It’s clearly the whole person is shining!& rdquo;

This transformation of temperament is exactly the true meaning of perm that RM Ruimei understands.‌“”“” We have met too many customers like this: working women want to show affinity through their skills, and designers will use big waves to weaken the edges and corners; girls in the literature and art department are eager to add memory points, and the combination of highlighting + wool rolls immediately makes the temperament come alive. Especially when dealing with fine, soft and flattened hair, the original invisible supporting perm technology visually increases the amount of hair through the staggered curl degree, but retains the natural feeling of naturally good hair quality.“”“” A teacher who wears a ponytail all year round gave feedback: When I went to class the day after finishing my perm, the students were stunned for three seconds before recognizing me. They all said that the teacher looked like the female lead of a Korean drama today."“‘’ rdquo;

Lazy philosophy of daily styling
If a beautiful hairstyle needs to be taken care of for half an hour every day, it will eventually become a burden.‌ RM Ruimei’s perm service has an unwritten rule: the stylist will teach customers the daily care methods. For example, pressing with a towel instead of a hair dryer, using hair care essential oils to grab texture, and even teaching guests how to turn sleeping hair into a new look.“” This considerate consideration stems from the personal experience of the brand founder in her early years. She got up early for half an hour every day to maintain the effect of perm. She finally discovered that true beauty should not become the shackles of life.——“ rdquo;

Nowadays, there is an interesting story among RM Ruimei’s customers: They forgot to bring an umbrella in a rainy day and rushed into the office with wet hair on their shoulders. As a result, colleagues asked them where they made the new hairstyle.‌“”“” Behind this is the upgrade of perm technology: the constant temperature system of the new generation of perm instruments ensures that the curl will not be deformed when exposed to water; combined with styling products containing silk protein, the more naturally it is dried, the more water-like flow it will present. A freelancer customer summed it up wonderfully: Perming your hair here is like buying a silk shirt that you never need to iron.&“ rdquo;

What is more touching are those stories that are full of humanity.‌ Last fall, a silver-haired aunt came to the store to perm cloud rolls, popular among young people. Her daughter secretly told us that my mother had just retired and suddenly couldn’t find the focus of life.“”“ rdquo; The designer did not copy the Internet celebrity template, but designed a corrugated scroll with a retro feel based on her hair volume and face shape. Three months later, my aunt sent a photo. She was wearing a cheongsam to attend a performance at a senior university. The caption read: I finally dare to let down my hair."“ rdquo; This beauty beyond age is exactly the perm magic that RM Ruimei believes in. It is not only about changing the image, but also the key to a new lifestyle.——

Standing in front of the floor-to-ceiling windows and looking at the pedestrians walking hurriedly on the street, there are countless moments of confidence that have been awakened in those curls fluttering in the wind. RM Ruimei always believes that every perm is an in-depth dialogue with herself and tells a unique life story with the arc of her hair. Here, there is no perfect shape on the standardized assembly line, only a group of stubborn craftsmen who use temperature, technology and sincerity to make every inch of hair a footnote to your soul.